A Fresh Look for Workscape

‍30 years. A fresh look. And a familiar red dot.

As Workscape celebrates 30 years, we’re taking a moment to look back at where we started, recognize how far we’ve come, and look ahead to what’s next. And what better way to mark the occasion than with a refreshed brand that reflects who we are today?

Our new visual identity is an evolution of the Workscape brand, bringing together our history, our people, and our approach to creating better places to work, learn, heal, and connect.

At the center of it all is something small but meaningful: the red dot.

More Than Just a Dot

If you’ve visited our showroom recently, you may have noticed something new. An eye-catching wall of red dots is proudly displayed between the café and workstations. What started out as an ode to our building’s past as a bingo hall, has transformed into an anchor point for Workscape’s entire brand.

The dot is a simple visual element, but it represents something much bigger.

It’s a point of connection. A starting point. A place where ideas come together and possibilities begin.

That feels especially fitting for Workscape.

For 30 years, our work has been about connecting people with the products, spaces, and ideas that help organizations do their best work. Whether we’re helping a company rethink its workplace, creating environments for students and educators, supporting healthcare teams, or bringing a life through furniture, technology, and architectural solutions, we’re always looking for the point where people, purpose, and place come together.

The red dot represents that intersection.

And while the dot may be new to some of our visual branding, the idea behind it is very much part of who we’ve always been.

Evolving With Our Business

Workscape has changed a lot since 1996.

What started three decades ago has grown into a regional workplace solutions partner with expertise spanning commercial, healthcare, education, K-12, nonprofit, and public-sector environments. Along the way, we’ve expanded our capabilities, strengthened our partnerships, moved into our South Side showroom, and continued to evolve alongside the organizations we serve.

Our brand needed to evolve with us.

The refreshed identity brings a cleaner, more modern look to Workscape while maintaining the recognition and history built over the past 30 years. It reflects a company that is established, but never standing still.

Because the way people work, learn, and interact with their environments continues to change. We believe our brand should, too.

30 Years Behind Us. What’s Next Ahead.

A new brand isn’t about leaving the past behind. It’s about building on it.

As we celebrate three decades of Workscape, we’re grateful for the clients, designers, manufacturers, partners, employees, and communities who have been part of our story. Every project and every relationship has helped shape the company we are today.

The new Workscape brand is a reflection of that journey, while also looking toward the future.

So, as you start to see our refreshed identity throughout our showroom, website, social channels, and communications, you’ll likely see a lot of that little red dot.

Think of it as a reminder of where everything starts: with a connection, an idea, or a possibility.

And after 30 years, we’re just getting started.

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